Best Buy's Fallout 3 Midnight Launch Parties

Brother None

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Press release.<blockquote>Bethesda Softworks and Best Buy Bring Fallout 3 to Fans with Midnight Launch Events Across the Country

Fans to Help Usher in One of Year’s Biggest Videogame Launches

October 24, 2008 (ROCKVILLE, MD) – Bethesda Softworks®, a ZeniMax Media company, and Best Buy Co., Inc. have announced that in response to huge demand for Bethesda’s award-winning upcoming game, Fallout® 3, there will be midnight openings at Best Buy stores across the country the evening of October 27. Best Buy customers at select stores in the Washington, DC, New York, Los Angeles, Minneapolis, Dallas and Chicago metropolitan areas will be among the first to play one of the most anticipated videogames of the year.

“Fallout 3 has been a labor of love for the team at Bethesda and we can’t wait to get the game into the hands of consumers,” said Todd Howard, Game Director for Fallout 3. “We’re looking forward to celebrating the launch of Fallout 3 with the fans.”

The Fallout 3 team’s hometown Best Buy in Rockville, MD will serve as the flagship location of the midnight events, with special festivities including game kiosks, giveaways, contests and a live broadcast from the event with DC 101 FM. Game director Todd Howard will be on-hand along with other key members of the development team to sign copies of the game and chat with fans. In addition to the Rockville event, 11 Best Buy stores across the country will be hosting special midnight sales events.

Midnight sales event lines will begin forming at 3 pm local time, October 27 at the following Best Buy locations:

Washington, DC area

· Rockville, MD - 1200 Rockville Pike

· Tysons Corner, VA – 8449 Leesburg Pike

New York Area

· New York, NY – 44th And 5th

· Westbury, NY – 1100 Old Country Rd.

Los Angeles area

· Glendale, CA – 2909 Los Feliz Blvd.

· Pasadena, CA – 3415 E. Foothill Blvd.

Chicago area

· Chicago, IL. – 1000 W. North Ave.

· Downers Grove, IL – 1432 Butterfield Rd

Dallas area

· Plano, TX – 2800 N. Central Expy.

· Fort Worth, TX – 6750 West Fwy.

Minneapolis area

· Roseville, MN – 1643 Country Rd. B2

· Richfield, MN – 1000 W. 78th St.

Fallout 3 will be available on store shelves and online in North America on October 28, in Europe and Australia on October 30 and in the UK on October 31. Developed at Bethesda Game Studios – creators of the 2006 Game of the Year, The Elder Scrolls IV: Oblivion® – Fallout 3 is slated for release on the Xbox 360®video game and entertainment system from Microsoft, PLAYSTATION®3 computer entertainment system, and Games for Windows.

Fallout 3 features one of the most realized game worlds ever created. Set more than 200 years following a nuclear war, you can create any kind of character you want and explore the open wastes of Washington, D.C. however you choose. Every minute is a fight for survival as you encounter Super Mutants, Ghouls, Raiders, and other dangers of the Wasteland.

Hailed as one of the most anticipated games for 2008, Fallout 3 has already won numerous awards including Best of Show from the official Game Critics Awards at E3 2008 and a perfect 10 out of 10 from Official Xbox Magazine.

Fallout® 3 has been rated Mature by the ESRB. For more information on Fallout 3, visit www.BestBuy.com/Fallout3, http://fallout.bethsoft.com and www.prepareforthefuture.com.</blockquote>
 
One of those locations is about an hour from me. If I were 15 years younger, I'd stay up and go and see how many people actually show up...
 
And so on that day the stores are open at midnight the stores are open in anticipation of the thousands of buyers.

But instead of a flood of people only a random person turns up.

Seller "Glad to see you sir, you're here for Fallout 3, right? I have them right here."

Person "I am here for the what?"
 
The Dutch Ghost said:
And so on that day the stores are open at midnight the stores are open in anticipation of the thousands of buyers.

But instead of a flood of people only a random person turns up.

Seller "Glad to see you sir, you're here for Fallout 3, right? I have them right here."

Person "I am here for the what?"

Seller "that 'fun' game"

Person "hell, why not?
 
Casual sales are important, even for videogaming, but hey guys, we're in a recession here.

That said, I don't know how these stores gauge interest and how much these kind of parties are pushed for by the publisher, but I assume they're not throwing open stores for nothing, I assume they are seeing real interest.

Like

Y'know

Harry Potter?
 
Heh, I live in the minneapolis area, so I'll be one of those 'losers' sitting outside Best Buy :(. I'll post how many people I see there after It's over though, maybe take some pictures :)
 
So... More or less people turn up to these midnight launch events than the PS3 ones? Place your bets. :P
 
Wal-Marts registers are locked so they can't sell games before street date, unless the cashier takes cash-in-hand but then his ass is seriously fired.

Regardless, someone will break the street date. Someone always does.
 
why is Todd being treaded as a frickin rockstar? I wonder if he gets the same amount of bootey most rockstars get.
 
Looks like my local GameStop, where I preordered, is having a midnight launch. It's only 10 minuets away so I think I'll go and see how many people actually show up. Maybe there will be some extra swag as well...
 
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