Here's a PR shitstorm waiting to happen, as the free Fallout poster (hi-res image) site fallout-poster.com has been issued a C&D from Bethesda's legal firm.<blockquote>So far, so good. I made some free posters, set up a quick one-page site and leaned back to enjoy the fact that I was helping Fallout-fans around the globe. But suddenly, after a few weeks, I got an email: What’s this in my inbox? A legal letter from the global law firm DLA Piper on behalf of Bethesda? (...) Now, I’m not out looking for trouble. I set up the website out of pure “fandom”, and the last thing I wanted – or expected – was to be threatened with a lawsuit by Bethesda. What pisses me off isn’t the fact that they’re looking out for their trademark – as they have every right to do so. What I’m pissed about are large companies abusing their monetary power, hiring global law firms to go after a fan online, immediately threating with a lawsuit. Had they had the slighest bit of PR-savyness, they would have shot me a quick personal mail asking me to remove the (supposed) infringing content – and preferrably sent me some nice Fallout-swag as a nice gesture (yes, I am that corrupt). But no, they had to bring DLA Piper into the picture. You know what? I’m tired of behaviour like that. I’m tired of intellectual rights holders – be it RIAA, MPAA or in this case Bethesda – going after little guys like myself and threatening them into obedience. Some people doesn’t have the intellectual capacity or money to fight their cause, so they just fold after receiving a letter like that. But just because you can’t afford to fight, doesn’t mean your oponent is right.</blockquote>This is - and should be - a bad PR move. But to be fair to Bethesda, people should understand that lawfirms like DLA Piper often function very independently from the main company and the PR branch of Bethesda. This is reminiscent of the "Scrolls" lawsuit, another one that I would judge was not "from Bethesda" as much as a lawfirm acting in their name. That said, this happening time and again should encourage Bethesda to put some tighter reins on their legal representatives. And, secondly, I should note NMA has never been so much as looked at askance by any legal representatives from Bethesda, and they seem perfectly content to let non-profit fansites operate. As such, I can't help but feel this is a mix-up that can easily be made right. Thanks Sam Ecorners.